While I'm all for pro-health adverts that aren't commissioned by the pharmaceutical industry, this one gets under my skin. HIV and AIDS are rather serious things to contend with and I don't mean to make light of the power of this advertisement... However, the two words "any body" suggest that a random individual ("any") entity ("body") can contract and carry the HIV. A body of water, perhaps. The film Body of Evidence.... How about the body of Christ?
Close up the space to make a word that exists in the English language--"anybody"--and we don't have to drag Madonna into this.
Thanks to @RobBlatt for this one.

No comments:
Post a Comment